Cypress Research Associates, LLC staff and suppliers are expected to conduct themselves in accordance with the following research standards in all activities:

      Competence and Integrity:  Maintain high standards of competence and integrity in all aspects of business and research.

      Objectivity and Accuracy:  Exercise the best standards of objectivity and accuracy in study development, data collection, entry & analysis, and reporting of results.

      Research Rigor:  Adhere to study specifications and general research techniques throughout the study process.

      Participant Confidentiality/Anonymity:  Protect the anonymity/confidentiality of research participants.

      Client Confidentiality:  Keep confidential all research techniques, data, and other information considered proprietary by a client.

      Detailed Reporting:  Provide details on the research methods and techniques of a study to the client so results can be interpreted accurately, providing this reporting does not violate the confidentiality of study participants.